Orbit partnered with Barker’s of Geraldine to activate an in‑store sampling campaign across New World and Pak’n’Save stores nationwide, introducing shoppers to their versatile Squeezy Meal Sauces—particularly the new Nut‑Free Satay and Coconut Curry flavours. Through guided tastings that highlighted convenience, flavour, and dietary benefits, our Brand Ambassadors helped customers discover quick, delicious midweek meal solutions that fit a range of lifestyles. With strong engagement, positive shopper feedback, the activation successfully boosted awareness, encouraged trial, and reinforced Barker’s reputation for delivering high‑quality, innovative meal solutions made with trusted NZ ingredients.

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