Orbit partnered with Barker’s to launch an in-store sampling campaign for their Tea & Coffee Syrups range, designed to elevate everyday beverages with café-style flavour at home. The activation showcased the versatility of the syrups—perfect for hot drinks, iced creations, and indulgent moments—through engaging demonstrations and delicious samples.

With beautifully branded stations and knowledgeable ambassadors, Orbit helped Barker’s connect with shoppers seeking premium, New Zealand-made flavour solutions. The campaign drove trial, boosted awareness, and reinforced Barker’s position as a trusted name in crafted beverage experiences.

The Results?
Conversion rate sample to sale: 50%

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