Orbit partnered with Kāpiti to deliver a premium Easter-themed sampling campaign, celebrating the indulgent side of the season with their award-winning cheese range. The activation brought a touch of luxury to Easter shopping, offering curated tastings that paired Kāpiti's bold flavours with festive inspiration.

With beautifully styled sampling stations and knowledgeable brand ambassadors, Orbit helped Kāpiti connect with food lovers seeking something special for their Easter entertaining. The campaign drove trial, elevated brand presence, and reinforced Kāpiti's reputation for artisan quality and culinary creativity.

‍The Results?
Conversion rate sample to sale: 62%

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