A nationwide in‑store sampling campaign across New World and Pak’n’Save supermarkets. Brand Ambassadors engaged shoppers with live tastings of the Natural and Dark Berry variants, sharing the brand’s story of quality, sustainability, and regenerative farming.

The campaign generated strong trial and engagement, with frequent early sell‑outs and standout feedback around taste, texture, and packaging. Our team successfully built awareness and drove purchase consideration, positioning Re Probiotic Yoghurt as a high‑quality everyday staple for families and health‑conscious consumers.

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